I found Pumpkin O's cereal at Trader Joe's last night, when I saw that they were labeled vegan I snatched up a box. So far today I have had two bowls! The remind me of a cross between Apple Jack (cinnamon flavor) and Fruit Loops (fruity tang) and I love 'em. They are a limited product so you know I have to buy a few boxes to hold me over. If you need me I will be watching American Horror Story munching on cereal!